Pyramidion has been trading independently for more than five years. We celebrated this fact on Friday 4 February with a top-secret “Day of Belgian pleasures”.
Magical mystery tour
We marked the occasion with a company day out. Only the few people who had organized the day knew what was in store. The rest of us were just told to meet at Antwerp's Berchem train station. From there, we were taken to the university city of Leuven.
Things didn't look too promising as we were ...
Once upon a time...a story was told. But what made that story take root while others faded away into oblivion? Was it because it was easy to understand, remember and retell? To learn more, I ventured to a country with a grand tradition of storytelling: Ireland, where I learned that a memorable story must indeed be all three.
Myths, folktales and fairytales survive through generations because they are simple and concrete, yet include an unexpected twist. And because people believe in them, ...
Social innovation, re-thinking your enterprise model holistically for the digital age, mobilizing the creativity of women. There were lots of great themes at the Flanders DC Creativity Forum on 21 October. So why do I keep coming back to two questions? Does playing computer games unleash our inner super-hero? Or is too much time in front of computer screens transforming all of us into infantile sensation seekers?
Good but predictable
I think it's all down to emotion and story-telling. Ingrid Lieten, the Flemish ...
In our last two Tips & Tricks articles, we talked about speaking and body language skills. This time, let’s look at how we can improve our listening.
Be engaged – focus on the speaker alone (if needed, isolate yourselves; keep eye contact, listen without preconceptions and prejudice)
Quiet please – instead of interrupting or completing the sentence give the person room to think and express his thoughts; silence is good!
Never assume, always ask – if something isn’t clear, ask the speaker to be ...
Google “writing for the web”, and you'll get millions of hits. 141 million the last time I looked. Obviously, I haven't read all those pages. But the ones I have seen often leave out or skate over two key points.
Say something interesting!
Remember who your reader is
Most web writing articles focus on the mechanics. Keep things short. Use bold to highlight keywords. Use subheads to guide readers to information, and bullet points to make your text easy to scan.
These tips are ...
You've probably seen the stats. Companies are getting more traffic on their Facebook pages than their home pages. And consumers want information from brands via social media rather than corporate websites. So is the company website dead? We asked two experts in the field for their personal opinions.
Arjan van Liere
Director Online strategy agency Present Media
Communication manager online media
Social media is great for interacting with your customers. But companies will always need somewhere online where they control the message. A place where customers ...
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In our last Tips and tricks, we gave you some tips on how to clarify your speech. This time, we're putting the spotlight on body language. Why? Body language accounts for 80-90% of our communication, and even when we don't speak, we are communicating.
If you use your body language well, it can really enhance your message; use it badly and it can have the opposite effect. Below are some tips on how to use your body language to best effect in ...
The first time I came across the idea of a Lab-on-a-Chip was way back in university some 20 years ago. Just imagine being able to take a single drop of blood, feed it into a device no bigger than a mobile phone and have instant and accurate analysis of blood sugar levels, DNA or even contagious diseases. Here was a technology that could bring about a similar revolution in chemical and biological analysis that was sweeping through the electronics field at ...
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