A glimpse into the future at DDW 2016

From the 22-30th October all the great minds throughout the Netherlands come out to play for Dutch design week. Here in Eindhoven, we had the opportunity to meet with many innovators who were showcasing various cutting edge technologies. These included VR, AR, Autonomous driving, wearables, clothing, IoT and even terraforming. Here are just a few…

Elbibi – reinventing the ‘wheel’

  Here in Belgium cycling is really big, and it’s virtually a way of life for people in the Netherlands. If their commute is short lots of people already cycle to work, while many more would like to but find the distance too far. Or they feel the weather or terrain is too challenging and…

More Paówer to your posture!

Are you satisfied with your posture? Nearly everybody at one time or another wonders if they’re slouching too much: whether it is bad for their back, or even how it makes them appear to other people. We Pyramidionites are no different, so when we discovered HighTechXL start-up Paó Wearables is developing a posture awareness device…

Supporting innovation and mentoring startups

For as long as I have been in the marketing communications profession, I have been writing about amazing innovations in technology. I was writing about the connected home long before the Internet of Things and about NFC chips before anyone had ever thought about integrating them into our mobile phones. These days, many of the…